2024

Purani Dilli 6

Principal Sponsor

FOMO7 became the Title Sponsor of Purani Dilli 6 for the first Delhi Premier League (DPL) in 2024. This partnership marked our entry into Delhi’s main T20 cricket league, helping us connect with cricket fans in the capital and support local talent.
Our brand was prominently showcased on Purani Dilli 6 players’ jerseys during the tournament. This partnership aligns with our strategy to back domestic leagues and engage with passionate regional fans across India.

Key Highlights

  • Secured front-of-jersey branding with a star team led by Indian cricket star Rishabh Pant, alongside players like Ishant Sharma and Lalit Yadav
  • Joined the first edition of Delhi’s top T20 league, partnering with one of the tournament favorites and their strong 20-player squad
  • Grew our domestic cricket portfolio after partnerships in the Tamil Nadu Premier League, Major League Cricket, and Lanka Premier League
  • Used the tournament’s stage at the iconic Arun Jaitley Stadium to reach Delhi’s passionate cricket fans and boost our presence in northern India

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